Digging all the way to…

The first rule for getting out of a hole is to stop digging. And, thus, the mainstream architectural media is (finally) stopping their descent and looking around for ways out. At best, this article, which appeared in Architectural Record, begins to touch on alternatives that might broaden the scope of services design firms will need to begin to offer. ‘Touch on’ being the operative phrase. There’s so much more to be written…


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One Response to Digging all the way to…

  1. Test Person says:

    Depending on the depth of the hole – the best option might not be to stop digging, but to go deeper. You may have gone straight through the earth – and find yourself on the other side. Or, you might strike gold – and retire.

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